Rave Cherry started in Germany, in a hometown where the artists she loved just never played. She grew up on electronic music through headphones, watching the shows happen somewhere else.
Then, in 2021, she moved to Los Angeles for grad school. Suddenly, every artist she'd ever wanted to see was playing somewhere down the street.
Her first show was at the Shrine. She dragged her friends along, and that one night turned into hundreds. She went to everything, partly because she knew this little window of freedom might not stay open forever.
But every weekend came with the same problem:
What the hell do I wear?
Nothing she found really felt like her.Β
She had a friend whose outfits always stood out to her, so one night she finally asked where she was finding everything. She started discovering pieces she actually wanted to wear herself and eventually thought, why is it so hard to find all of this in one place?
That's where Rave Cherry started.
She'd always been obsessed with the same little world: cherries, leopard print, eight balls, disco balls. Years before Rave Cherry existed, she even had a phone case custom-made with all of them.
Rave Cherry is basically that world, finally wearable.
Because during the day, she's the opposite. Put together. Sophisticated. Sporty. Nothing too loud.
But at night?
She wants to feel a little wild.
Wild but classy. That's the whole thing.
And somehow, the girls who get it started finding each other pretty quickly.
We call them the Cherries.
This is the brand she wished existed when she first started going out. The one that somehow started with a pair of headphones, a lot of nights out, and her stupid little phone case.
Rave Cherry π